Tuesday, March 9, 2010

Inspiration from Memory

Who wouldn't want to hire the Hanger Design Group for all their design needs after seeing their website? Designboom.com introduced me to this firm in a posting about the firm's latest prefab mobile homes. Hanger's website presents their firm's offering in an interesting, informative and interconnected way. (Do however, turn off the sound - they obviously have no "ear" on their staff.)

Hanger's exquisite "Joshua Tree" design for the mobile home is a reminder that design inspiration comes from memory, and that in order to sell - design in all areas of endeavor must make some connection to the familiar. The inspiration page of the website follows our "memory" of transportable homes from the tepee to the Airstream to Hanger's current design.


Each culture has its own memory, but is there anyone in that was schooled in the Western culture that did not draw a house that looked something like this when they were in the first grade? The Airstream may be iconic, the flat tin can mobile homes ubiquitous, but this simple outline holds memory in the Western canon.

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