Monday, April 27, 2009

Coverings 2009/ Best Sustainability Statement

Having missed Coverings for a few years, I looked at everything in a fresh way, and found some new "favorites." This year one of them was BRIX, with an offering of truly classic design. They showed a highly-tactile 5mm x 5mm x 5mm mosaic, "I Frammenti" designed by Claudio Silvestrin (who designed the previous generation of Armani stores - but now Armani has a new look-for fashion sake, no doubt.) They also presented a natural neutral series designed by Andree Putman in large format sizes that allow the creation of an interesting variety of pattern called "Powder." From extremely small to large scale, no one can beat the Italians at design in the world of ceramic tile.

Ceramic tile is inherently a sustainable product that offers a long life-cycle at great value. Based largely on Italian technology there is little waste in the manufacturing of a product that is made of dirt and fired to a temperature with no possibility of off-gasing. Brix takes the sustainability of the product to an entirely new level with the classic sustainability of their "designs" and their brand statement which attests to this:


The aim of Brix is not to diversify and create short-lived trends. Brix produces materials for interior design following its own coherent style, a direction that's completely independent of trends, and doesn't follow the principles of fashion. Brix presents products from two points of view: US and YOU.

The perfect sentiment for these economic times.

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