According to an article in Furniture Today, Rachel Ashwell of the popular Shabby Chic brand. . . "also believes the recession has rekindled a spiritual quest to 'get back to the basics, the core values, family, things that people think are important. I think that people are appreciating products that have style and long-lastingness. They're reaching out for stuff they can pass on to their children.' "
Her new lower priced upholstery line and case goods appear to be a move to the middle of the market - down from her now bankrupt couture stores and upscale from the products still available at Target. Miles Talbott is offering the upholstery in the new line and Guildmaster is offering case goods.
It remains to be seen whether this portends a return to that long forgotten middle in all things home furnishings?
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