Sunday, August 26, 2007

Consumers actually watch this Valspar Ad

What a mesmerizing ad for the colors of an interior finish! According to Business Week people with Tivo are actually choosing to watch some ads, and this Valspar ad is one of them. What various pundits have said is true - "make ads interesting and they will watch." Maybe it is because I am in the business, but I took special note of what product the ad was promoting the first time I saw it because it so intrigued me. Such a simple concept -so well done! (Even the music is uplifting.)

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